Pages

Thursday, March 25, 2010

Deterioration of Dompost

Why does anyone at the Dominion post keep making excuses as to why readership is dropping off. The paper now only has four or five good pieces of writing in it on any one day and leafing through the advertising and assorted rubbish that is printed becomes such a bore that it is far easier to just go online and read something you feel like reading.

The object of print media now should be to entertain and inform at new levels of excellence, as the main drawback of the internet is that there is also too much crap online. The Dompost has a chance to try to engage a new readership that continues to read the paper despite the medium becoming outdated and growing more and more obsolete with every new printing.
There is a chance now to redefine print media in this country and try to get a hold of specialist markets, people who enjoy the feeling of reading from a good old fashioned broadsheet while they relax.

People who will buy a newspaper because they like newspapers. They like reading newspapers. These people are being lost, despite many of them struggling to hold on. I myself am one, I occasionally still purchase a copy just for the sensation of reading from newsprint. But constantly find myself disappointed with the fare and flabbergasted by the sheer boredom that some of the contents bring to me.

The time of specialised markets in such things as books, print media and music is upon us. Some elements are taking better advantage than others. The Dompost could easily bring itself back from the brink with a new agenda. Paying good writers to write good stories and forsaking the endless merry go round of regurgitation that goes on in the various news sources of the world.

Have the news, but make it even briefer, have stories that engage the reader like old style journalism did, when writers actually seemed to really care about every word that left their pens, or keyboard for that matter.

Reading it on the weekend gone, there is precious little that is saving it at the moment. The hope for the future would be that the meagre amounts of interest that are there, could be expanded upon and turned into something that is worth following again.